Process · Leadership · Innovation

I find broken processes, redesign them, and build the conditions for people to own them.

Franco Becerra — Business Analyst & process designer working at the intersection of process design, automation, and people enablement. Latest win: a 3-to-6-week process, automated down to 3 days.

Three lenses, one thread

Every role I've held — volunteer president, PM coordinator, migration coordinator, business analyst — comes down to the same behavior: enter a system, find the friction, redesign it, and hand it over so it keeps working without me.

Process

Systems over heroics

A process that depends on one person is a liability. I design workflows, documentation, and handovers that survive their creator — from CRM pipelines serving 2.6M applicants to cloud migration playbooks.

Leadership

Ownership over control

My teams don't break down and my juniors don't leave. The method is simple and hard: give people ownership of themselves, backed by clear process and honest expectations.

Innovation

Automation as philosophy

The first time I turned weeks of work into minutes, something clicked. Automation isn't a tool — it's a way of asking "why does this step exist?" until the answer is a better system.

3–6 wks → 3 days
process automated as BA at MobiLab
25 → 2 min
daily task reduced via RPA at DXC
2.6M
applicants served by workflows I optimized
15+
community projects led in one pandemic year

Latest writing

Field notes on process, leadership, and automation — from real work, not theory.